9 August 2011

The Pursuit of Cool

From the schoolyard kids to the marketers everybody wants to get close to the cool guy, so what defines cool? R+I Creative presents "The Pursuit Of Cool", a short series about sharing and meeting cool people with stories. 



"There is no algorithm to define cool, you just know it when you see it".

Music: Statik  Selektah - The Thrill is Gone Instrumental



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